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“The Oldest Fiddles Play the Sweetest Tunes”: Why Recruiting 50+ Belongs in Every Recruiters Portfolio.
Discussions on talent shortages usually focus on graduates, immigration, or automation. Rarely do we address the immediate value of professionals aged 50+. It matters—especially now, as shown in my recent Basel impulse session. The situation is tighter than ever, and alarmist headlines don’t help. There’s also serious work: Outsourcing consultancy von Rundstedt has pre-announced a new “55plus” study (publication scheduled mid-November). The preview already highlights demograp

Marcus
Oct 29, 20255 min read


Agentic AI in Recruiting and Employer Branding: Smart Sidekick or Out-of-Control Autopilot?
AI in recruiting stopped being science fiction a while ago. CV screening, chatbots, matching tools – all here already. However, what’s...

Marcus
Oct 14, 20254 min read


ATS Market 2025: The SAP-SmartRecruiters deal is reshaping HR tech—here’s what recruiters in small and mid-sized companies need to know.
In August 2025, SAP acquired SmartRecruiters, marking a significant disruption in the HR tech market. For many DACH companies, the ATS...

Marcus
Oct 1, 20253 min read


Enough with the Perfect Smile: Why Transparency in Employer Branding Matters More than Polished Messages
Yes, every company claims to be amazing—offering fantastic work culture, outstanding training opportunities, and unbeatable working...

Marcus
Sep 26, 20254 min read


A closer look: Lindy.ai – A Fast Track into AI for Job Seekers, Recruiters, and HR
Artificial Intelligence is transforming recruiting and HR at a rapid pace. Yet many tools remain siloed: one ATS here, an interview bot...

Marcus
Sep 12, 20253 min read


Employer Branding in Times of Crisis: Essential or Expendable?
The headlines speak for themselves: renewed Trump tariffs are shaking global trade, war risks in Eastern Europe and the Middle East are...

Marcus
Sep 5, 20253 min read


"Beyond the Résumé" - State of Work Today - Podcast Appearance
Some weeks ago, I spoke with Tim Glowa, Host of the "State of Work Today" HR-Podcast and founder of HRbrain.ai , about why authenticity,...

Marcus
May 10, 20251 min read


Faces or not? Humanize your Brand.
Jeff Bullas is writing an excellent Marketing Blog where I find many inspirations also for Employer Branding and Recrutiment Marketing....

Marcus
Jul 10, 20201 min read


Because it matters: Tune up your rejection process
Some good thoughts from Katherina Kribben on FistfulOfTalent Blog about the automated rejection mails most companies use. The thing is:...

Marcus
Jul 10, 20201 min read
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